https://www.3peaksdigital.co.uk/home daily 1.0 2024-08-12 https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625326888105-SSSKAYEPIG3LLI0RWC7B/5a93e4ff8433cb00018079c6_AO-Wedding-Marquees-Banner.jpg Home https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625163707604-5C47MJOG227M408IKK7O/3PeaksDigitalPPC_Icons_Revenue4.png Home https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625163421544-39NI12KTDDNWNVAFHDIK/3PeaksDigitalPPC_Icons_BrandAwareness4.png Home https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625163749641-QOLINMXNC8VUB0EPPZE6/3PeaksDigitalPPC_Icons_BrandAwareness4-2.png Home https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625081839589-JAW1KAZ7V5L0OO9CUAQK/3PeaksDigitalPPC_Services_PaidSearchNew.png Home - Paid Search Ads Text based ads that appear on Google & Bing search page results when you target keywords. https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625082375789-YEGRS82A4N71RY8D4W7L/3PeaksDigitalPPC_Services_PaidShopping.png Home - Paid Shopping Ads Product ads for eCommerce businesses that feature rich information in the search results. https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625173846992-7IQR1BZXDZ28YK390OGG/3PeaksDigital_Services_Display.png Home - Paid Display Ads Banner image ads to reach your ideal audience through millions of Google partner sites. https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625398780417-IYWE1VANUEHQFZHHD1O2/3PeaksDigitalPPC_Icons_Straight+Talking.png Home https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625398659717-H6F8E7EWLCWP72GAQSQJ/3PeaksDigitalPPC_Icons_Be+Valuable.png Home https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625398548882-C0AJ1QAZHPPFNB00HSFT/3PeaksDigitalPPC_Icons_Curious.png Home https://www.3peaksdigital.co.uk/goals/increase-revenue daily 0.75 2021-07-19 https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625929586252-KAXPBDCC2VKHA91R7RFB/3PeaksDigitalPPC_Icons_BudgetControl.png Increase Revenue https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625929914598-SIQKAJRUC6KDTIEYY6MP/3PeaksDigitalPPC_Icons_Rocket.png Increase Revenue https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625930086344-OAG16CBEZGBG4BX74JP4/3PeaksDigitalPPC_Icons_Target.png Increase Revenue https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625930315174-NFM3UH0HG737V5HF3E44/3PeaksDigitalPPC_Icons_Reporting.png Increase Revenue https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625930695463-XFFHTHS4V2KYLQ8SN5UW/3PeaksDigitalPPC_Icons_OnandUp.png Increase Revenue https://www.3peaksdigital.co.uk/goals/drive-leads daily 0.75 2021-07-19 https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625930086344-OAG16CBEZGBG4BX74JP4/3PeaksDigitalPPC_Icons_Target.png Drive Leads with PPC https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625930246464-EQYEA1YXE3LSBSL31Q1D/3PeaksDigitalPPC_Icons_Reporting.png Drive Leads with PPC https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625929586252-KAXPBDCC2VKHA91R7RFB/3PeaksDigitalPPC_Icons_BudgetControl.png Drive Leads with PPC https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625932329226-7X9LRMSO34S0KRZLXTLM/3PeaksDigitalPPC_Icons_Tracking.png Drive Leads with PPC https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625932493942-N0DB1I310ONAU1ZJWZXU/3PeaksDigitalPPC_Icons_Understanding.png Drive Leads with PPC https://www.3peaksdigital.co.uk/goals/brand-awareness daily 0.75 2021-07-19 https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626001208862-HNQ8IYIFWPJ2W9594FCN/3PeaksDigitalPPC_Icons_TestIdeas.png Brand Awareness with PPC https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626001286605-JNOSB6QQ4RBK6TUEVE6O/3PeaksDigitalPPC_Icons_NoBarriers.png Brand Awareness with PPC https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626001312858-N2H2T7UW0G3MX0A5DR4A/3PeaksDigitalPPC_Icons_FindAudience.png Brand Awareness with PPC https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626001331341-2LMQ1AX4GTFCQHT1LZ9D/3PeaksDigitalPPC_Icons_Control.png Brand Awareness with PPC https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626001352220-L3IAKOWB3S38H6BGYWP3/3PeaksDigitalPPC_Icons_BrandUplift.png Brand Awareness with PPC https://www.3peaksdigital.co.uk/services/paid-search daily 0.75 2021-07-19 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg Paid Search with Google & Bing https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694583486-2PQT0LQ193RL7MCB6DX4/20140228_Trade+151_0046.jpg Paid Search with Google & Bing https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694644871-IC85FNH781UNZSZEGHDR/Aro+Ha_0428.jpg Paid Search with Google & Bing https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/48921cca-b206-40ce-8465-935890ed9438/3PeaksDigitalPPC_Landscapes_Leads3.jpg Paid Search with Google & Bing https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626002076637-OS0T4AS0MO2AEUBXOE4C/3PeaksDigitalPPC_Icons_Auction.png Paid Search with Google & Bing - A Large Auction Paid Search, in a nutshell, is one of the world’s largest auctions, especially Google Ads. Advertisers select a range of keywords they’d like to target, for example ‘digital marketing agency hull’, and write an ad that will appear everytime this search is triggered in Google. Advertisers assign a maximum bid they’re prepared to pay for this search which is charged on a cost per click basis, the highest bidders position higher in the search results and vice versa. https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626003336474-KNZGPPWR238Q6MEC96FE/3PeaksDigitalPPC_Icons_Search2.png Paid Search with Google & Bing - Be Relevant There is also a second huge factor at play, relevancy. Google determines how relevant your ad and website are to the search triggered and combines this with the bid to determine your final ‘rank’ within the results page. The relevancy factor is especially significant for small businesses, by curating super relevant ads you can compete with large scale enterprises for a fraction of the cost by being more relevant than them, and this is how we are working to champion small businesses digitally and help them thrive online in a profitable way. https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626003460571-C9WYBZ8AWT8VX1EK7GPV/3PeaksDigitalPPC_Icons_Target.png Paid Search with Google & Bing - Flexible Targeting Are you looking to either increase sales or enquiries to ultimately grow revenue? Then yes, Paid Search can work for your business. Whether it’s advertising in the Hull and Yorkshire area only, or at a nationwide level the flexibility of targeting and tailoring campaigns to your business is nearly limitless for a truly curated approach that perfectly aligns with your goals. https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626003636702-BMBR8FBVDLPEDZR6EG0L/3PeaksDigitalPPC_Icons_BudgetControl.png Paid Search with Google & Bing - No Minimum Spend Whether you’re looking to spend £100 or £10000 a week there’s no minimum threshold for spend with Paid Search, making it a brilliant option to test if you’re new to the world of digital advertising. It can, however; be an easy place to spend money on searches that aren’t relevant for your business if your ads account isn't set up correctly, which is where we come in, right on cue. https://www.3peaksdigital.co.uk/services/paid-shopping daily 0.75 2021-07-19 https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/48921cca-b206-40ce-8465-935890ed9438/3PeaksDigitalPPC_Landscapes_Leads3.jpg Paid Shopping with Google & Bing https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg Paid Shopping with Google & Bing https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694583486-2PQT0LQ193RL7MCB6DX4/20140228_Trade+151_0046.jpg Paid Shopping with Google & Bing https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694644871-IC85FNH781UNZSZEGHDR/Aro+Ha_0428.jpg Paid Shopping with Google & Bing https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626006213862-1Z7PN76SMBL5YNZ05R0Q/3PeaksDigitalPPC_Icons_Shopping.png Paid Shopping with Google & Bing - Rich Information Paid Shopping is a way of displaying richer information directly on Google such as price, availability, delivery, product image and title to name the essentials, customers arriving to your site from Shopping ads have already seen this information and are therefore considerably more likely to make a purchase, what this means for you is a higher quality traffic that’s primed to purchase so you get better return on your advertising spend as a result. https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626006238621-FSEZYIQT1U4GQIHJA6PO/3PeaksDigitalPPC_Icons_PurchaseIntent.png Paid Shopping with Google & Bing - Purchase Intent Your products also appear on the shopping tab on Google as well, these types of ads don’t appear on every type of search query on Google, their savvy algorithms pin-point where there’s a sales led nature to the search and displays Shopping ads where appropriate, as an advertiser this means your ads are mainly triggered when there’s a clearer intent to buy, result! https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626006277736-3RM3W3AKJVOM5VUOWCAI/3PeaksDigitalPPC_Icons_Auction.png Paid Shopping with Google & Bing - Auction Based In a similar way to how Paid Search ads work, Shopping ads are essentially an auction to the highest bidder on a cost per click basis, those who bid higher display further up on the Shopping results. There is a secondary factor here too, and like search this is relevancy. Google uses the product title and description to decide what searches your ad displays, combining your bid with the relevancy to the search and the quality of the information you provide will ultimately determine where your ad is displayed. https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626006340182-2UOJLP20CTMTXY6473G5/3PeaksDigitalPPC_Icons_ShopFront.png Paid Shopping with Google & Bing - Product Led Are you a product based business and looking to either increase sales and ultimately grow revenue? Then yes, Paid Shopping can work for your business. Whether it’s advertising in the Hull and Yorkshire area only, or at a nationwide level the flexibility of targeting and tailoring campaigns to your business is nearly limitless for a truly curated approach that perfectly aligns with your goals. https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626006406116-WPDT6OBA6AGSJHE6MMMF/3PeaksDigitalPPC_Icons_BudgetControl.png Paid Shopping with Google & Bing - No Minimum Spend Whether you’re looking to spend £100 or £10000 a week there’s no minimum threshold for spend with Paid Shopping, making it a brilliant option to test if you’re new to the world of digital advertising. It can, however; be an easy place to spend money on searches that aren’t relevant for your business if your ads account isn't set up correctly, which is where we come in, right on cue. https://www.3peaksdigital.co.uk/services/paid-display daily 0.75 2021-07-19 https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/48921cca-b206-40ce-8465-935890ed9438/3PeaksDigitalPPC_Landscapes_Leads3.jpg Paid Display with Google & Bing https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg Paid Display with Google & Bing https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694583486-2PQT0LQ193RL7MCB6DX4/20140228_Trade+151_0046.jpg Paid Display with Google & Bing https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694644871-IC85FNH781UNZSZEGHDR/Aro+Ha_0428.jpg Paid Display with Google & Bing https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626006997082-QLKQEZ3LG8PREACVQQMK/3PeaksDigitalPPC_Icons_Website.png Paid Display with Google & Bing - One Huge Collection Paid Display is a collection of literally millions of websites that allow either Google Ads or Bing Ads to show image based banner ads on their sites, in return these sites are paid a sum of money when ads are viewed on their site. https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626007024286-3S76ZWOKNVOGXOQJXBYE/3PeaksDigitalPPC_Icons_TargetAudience.png Paid Display with Google & Bing - Relevant Audiences As an advertiser, the benefits are profound, within a few hours you can have visual ads spread out over a wide array of sites online. The real beauty of this is when you combine it with select relevant audiences to target so your ads only appear on sites or to people who have shown an interest in themes that are relevant to your product or service. https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626007050816-BJL8F2QRO5CUTQ0IRFXK/3PeaksDigitalPPC_Icons_Rocket.png Paid Display with Google & Bing - Don’t Wait Paid Search & Shopping on Google & Bing are incredible advertising tools but you have to wait for your potential customers to search, with Paid Display flip that on its head! You can seek out your target audience and send insanely relevant ads to them to ultimately drive traffic to your site. https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626007113687-9QOA23K993419W8552G4/3PeaksDigitalPPC_Icons_BrandAwareness4-2.png Paid Display with Google & Bing - Increase Awareness Would you like to increase the awareness of your brand in your market or local area? Or drive a lot of traffic to your site cheaply? Paid Display is perfect for these types of approaches and it compliments Paid Search beautifully when you combine them together. https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626007133605-O5KRY5U3YJ0Q0DJXBYMW/3PeaksDigitalPPC_Icons_Creative.png Paid Display with Google & Bing - No Creatives? No Problem Don’t have any creatives to use? Don’t worry, we have the in-house expertise to create some scroll stopping visuals that compliment your brand and leave a lasting impression when it’s pushed online, this ultimately creates a memorable experience so your brand is the first one that springs to mind when your product or service is in need. https://www.3peaksdigital.co.uk/services/remarketing daily 0.75 2021-07-19 https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/48921cca-b206-40ce-8465-935890ed9438/3PeaksDigitalPPC_Landscapes_Leads3.jpg Remarketing with PPC https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg Remarketing with PPC https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694583486-2PQT0LQ193RL7MCB6DX4/20140228_Trade+151_0046.jpg Remarketing with PPC https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694644871-IC85FNH781UNZSZEGHDR/Aro+Ha_0428.jpg Remarketing with PPC https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626008081037-6TE6859X72Y2V3MD04A3/3PeaksDigitalPPC_Icons_Visitors.png Remarketing with PPC - For Visitors Remarketing (or Retargeting) is curating ads through either Paid Display, Search, Shopping or Video that specifically target people who have already visited your site. Once someone accepts cookies on your site they are allowing permission to be remarketed too. https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626008149210-OHKWJY2BKU7LZC344Y54/3PeaksDigitalPPC_Icons_Remarketing.png Remarketing with PPC - Traffic’s Never Lost The beauty of remarketing is that visitors to your site are never lost, we can curate messages that incentivise them back to the site when the timing is right for them. It’s an incredible way to utilise existing traffic flowing to your site, and the best thing is it doesn’t have to be just PPC traffic, it can be traffic through any channel whether that’s organic, direct, referral, social and anything else. https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626008236699-CDXYNJQQDRQS4FB88UB9/3PeaksDigitalPPC_Icons_PurchaseIntent.png Remarketing with PPC - It’s Proven And it gets better, it actually works! PPC remarketing has been tried and tested again and again, and it consistently drives sales, enquiries and any other actions you want to take on your website. https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626008254776-ANNPD8C7KUZESJZIJQ1U/3PeaksDigitalPPC_Icons_World.png Remarketing with PPC - For All Remarketing is useful for any business at all, if you’re a subscription company we can push continuous repeat purchases with it, for enquiries we can continually encourage leads to get further to becoming a sale, and for eCommerce businesses we can encourage visitors who have abandoned their basket with discount codes, and these are merely scratching the surface of what can be done. https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1626008276596-F2NMJ0MPHID6PSNPJZEE/3PeaksDigitalPPC_Icons_TailoredMessaging.png Remarketing with PPC - Tailored Messages The key element is how we tailor the messages and the approach for your business, every strategy is unique and we have the flexibility to seamlessly integrate remarketing into how your business and audience works to propel the best results possible. https://www.3peaksdigital.co.uk/the-results/all-occasions daily 0.75 2021-07-06 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg All Occasions Case Study https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694583486-2PQT0LQ193RL7MCB6DX4/20140228_Trade+151_0046.jpg All Occasions Case Study https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694644871-IC85FNH781UNZSZEGHDR/Aro+Ha_0428.jpg All Occasions Case Study https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg All Occasions Case Study https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694583486-2PQT0LQ193RL7MCB6DX4/20140228_Trade+151_0046.jpg All Occasions Case Study https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/66d82384-ec39-469e-baf4-4e6d50acf6df/5e7257c89b1a2c37b38dd490_All-Occasions-Homepage-Banner_Weddings-p-1600.jpg All Occasions Case Study https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625408938521-6BTFHVQZXSCVJXJKJ7Q8/3PeaksDigitalPPC_Services_PaidSearch.png All Occasions Case Study - Location Focus The team approached us frustrated that they had been struggling to get any significant online presence in the local area on Google search results and had very few enquiries coming through to the site, they wanted to focus only around the Yorkshire & Lincolnshire area and had a budget that should’ve been driving better results. https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625409079481-CNDJS9ZML8Y4MIV939RG/3PeaksDigitalPPC_Services_PaidShopping.png All Occasions Case Study - Business Understanding We drilled down into understanding the business and what areas were a priority for them to focus on as a business with both service offerings and regions, this gave us clarity on where we are best placed to focus our budgets and drive meaningful results that had real business impact. https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625408938521-6BTFHVQZXSCVJXJKJ7Q8/3PeaksDigitalPPC_Services_PaidSearch.png All Occasions Case Study - Structure Given how crucial location is for them we decided to structure their Google Ads account with a campaign per region focusing on: Hull East Yorkshire North Yorkshire Lincolnshire South Yorkshire https://images.squarespace-cdn.com/content/v1/60aeb6ee58bc877eaef6b7fe/1625409079481-CNDJS9ZML8Y4MIV939RG/3PeaksDigitalPPC_Services_PaidShopping.png All Occasions Case Study - Local Copy The beauty of this approach is it gives you the ability to craft really local ad copy and use local keywords like this: Keyword: marquee wedding hire yorkshire Ad Copy: Exquisite Marquees To Hire | For Your Perfect Yorkshire Wedding https://www.3peaksdigital.co.uk/store daily 0.75 58008-08-12